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The Power of Following Your Heart
Dear Reader,

I know what it's like to have a dream and not know where to start.
If you're here, I promise you that you're on the right path.
That commitment to exploration will lead you toward your purpose.

If you're anything like me, you want to make a bigger impact.
You want to be actively helping people and making the world a better place.

I spent almost a decade in a cushy Fortune 100 career with great benefits, great salary, great status...  But it felt like slow suicide to my soul.

You see... The work was fine, it just wasn't what I was here to do.
It wasn't my reason for being.

So I started my coaching business in 2007, right before the Great Recession, and I made some serious mistakes.

I'm talking eviction, foreclosure, bankruptcy, and living out of my office type of mistakes.

Those were not my proudest moments.

I needed to figure it out so I spent the next decade+ studying the science of heart intelligence (neurocardiology) -- I knew there MUST be a reason I felt so strongly about living out my purpose.

I also dove into healing my relationship with money and studied everything I could get my hands on about money mindset and overcoming my scarcity mentality.

If I could, I would look you in the eye right now and remind you that you can do it.

I know because I've done it.  Any mistakes you've made (and believe me, I made them all!) are just lessons along the journey.

In any given moment you can make a new choice, forge a new path.

Your life is your creation. 

Mindie Kniss, MFA, PhD
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The Lucra Process™

Our simple 3-step process to get clear, get going, and get growing.

1
Chart Your Course

Get clear on why you're here.

There's a big difference between making money online and building a purpose-based business. We're here for the latter.

Anyone can teach you to sell on Amazon or eBay. What we're talking about is the work you're meant to do, your reason for being.

2
Master Your Craft

Our online courses walk you step-by-step toward starting your business as a coach and/or speaker.

With decade's of industry experience, we pull back the curtain on our own businesses and share exactly what works and what doesn't.

3
Grow Your Business

To be a world-class entrepreneur, you need to be a world-class human.

Join The Lucra Collective™ monthly membership for ongoing coaching, community, and care for your mind, body, and spirit.

Where would you like to begin?
Chart Your Course
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